ROOPESH VETCHA
vetcharoopesh@gmail.com | LinkedIn | Instagram
Summary
Conversion-focused web and UI designer with 2+ years experience shipping landing pages, marketing sites, and e-commerce experiences that drive revenue. I design for business outcomes, not just aesthetics. Have worked with 22+ clients across B2B, D2C, and service businesses. Comfortable with Figma, Framer, and code (Next.js).
Experience
Founder & Conversion Designer, Unio
Jan 2025 - Present- • Run a conversion-focused web design agency serving B2B, SaaS, D2C, and service businesses.
- • Designed and shipped 22+ projects ranging from landing pages to full websites (₹40K - ₹4.5L).
- • Designed landing page for a video editing agency that generated $21K (₹17.5L+) in revenue within 2 months.
- • Own end-to-end execution: strategy, wireframes, UI design, and implementation in Figma, Framer, and Next.js.
Growth Designer, Ambitio (Ed-tech)
Jul 2025 - Present- • Own design and copy for 4 product landing pages driving paid acquisition.
- • Created 80+ ad creatives optimized for CTR and lower CAC.
- • Work across the full funnel: ad creative → landing page → conversion optimization.
- • Collaborate with growth and marketing teams to reduce customer acquisition cost.
Education
Bachelor of Technology in Computer Science & Engineering
Lovely Professional University
Aug 2022 - Aug 2026
Skills
Design
Landing pages, Marketing sites, E-commerce, UI/UX, Conversion optimization, Ad creatives
Tools
Figma, Framer, Next.js, Webflow, HTML/CSS
Industries
B2B SaaS, D2C, E-commerce, Ed-tech, Service businesses
Achievements
- • Built personal brand to 38K+ Instagram followers generating 22.5M+ organic views annually.
- • 80% of freelance clients come through inbound content with zero ad spend.
- • Scaled freelance revenue from 6 LPA to 72 LPA in under 1 year.